JUMISO All Day Vitamin Brightening & Balancing Facial Serum Versus The INKEY List Vitamin B, C and E Moisturizer

JUMISO All Day Vitamin Brightening & Balancing Facial Serum Versus The INKEY List Vitamin B, C and E Moisturizer

This brightening serum is formulated around Hippophae Rhamnoides Fruit Extract and Niacinamide to brighten dull-looking skin and calm redness.

This brightening moisturizer is formulated around Niacinamide and Sodium Ascorbyl Phosphate to brighten dull-looking skin.

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

Hippophae Rhamnoides Fruit Extract

Methylpropanediol

Glycerin

Niacinamide

Dipropylene Glycol

Sodium Hyaluronate

PEG-40 Hydrogenated Castor Oil

Centella Asiatica Extract

Polygonum Cuspidatum Root Extract

Scutellaria Baicalensis Root Extract

Camellia Sinensis Leaf Extract

Glycyrrhiza Glabra Root Extract

Chamomilla Recutita Flower Extract

Rosmarinus Officinalis Leaf Extract

Panthenol

Betaine

Ascorbic Acid

Hydroxyacetophenone

Pentylene Glycol

Caprylyl Glycol

Butylene Glycol

Chlorphenesin

Carbomer

Arginine

Disodium EDTA

Pelargonium Graveolens Flower Oil

Cymbopogon Martini Oil

Cananga Odorata Flower Oil

Citrus Aurantium Bergamia Peel Oil

Rosa Damascena Flower Oil

Hippophae Rhamnoides Fruit Extract, Methylpropanediol, Glycerin, Niacinamide, Dipropylene Glycol, Sodium Hyaluronate, PEG-40 Hydrogenated Castor Oil, Centella Asiatica Extract, Polygonum Cuspidatum Root Extract, Scutellaria Baicalensis Root Extract, Camellia Sinensis Leaf Extract, Glycyrrhiza Glabra Root Extract, Chamomilla Recutita Flower Extract, Rosmarinus Officinalis Leaf Extract, Panthenol, Betaine, Ascorbic Acid, Hydroxyacetophenone, Pentylene Glycol, Caprylyl Glycol, Butylene Glycol, Chlorphenesin, Carbomer, Arginine, Disodium EDTA, Pelargonium Graveolens Flower Oil, Cymbopogon Martini Oil, Cananga Odorata Flower Oil, Citrus Aurantium Bergamia Peel Oil, Rosa Damascena Flower Oil

Water

Glyceryl Stearate Se

Cetearyl Alcohol

Caprylic/Capric Triglyceride

Cocos Nucifera Oil

Stearic Acid

Phenoxyethanol

Benzyl Alcohol

Sodium Hydroxide

Sodium Ascorbyl Phosphate

Tocopheryl Acetate

Ethylhexylglycerin

Dehydroacetic Acid

Lecithin

Trisodium Ethylenediamine Disuccinate

Ascorbyl Palmitate

Tocopherol

Helianthus Annuus Seed Oil

Water, Glycerin, Glyceryl Stearate Se, Cetearyl Alcohol, Caprylic/Capric Triglyceride, Cocos Nucifera Oil, Stearic Acid, Phenoxyethanol, Benzyl Alcohol, Carbomer, Sodium Hydroxide, Niacinamide, Panthenol, Sodium Ascorbyl Phosphate, Sodium Hyaluronate, Tocopheryl Acetate, Ethylhexylglycerin, Dehydroacetic Acid, Lecithin, Trisodium Ethylenediamine Disuccinate, Ascorbyl Palmitate, Tocopherol, Helianthus Annuus Seed Oil

Reviews

Alternatives

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Carbomer is a synthetic thickening and gelling agent. It's basically the ingredient that gives a lot of serums, gels, creams, and sunscreens their smooth, non-sticky texture.

Although legally permitted at very high levels, carbomers are normally used at concentrations below 1%.

It also needs to be neutralized to actually thicken, and because it is a large molecule, it doesn't really penetrate the skin barrier.

Allergy-wise, the risk is very low. Clinical studies show carbomers have low potential for skin irritation/sensitization even at concentrations up to 100%.

A 2024 UK study patch-tested 1,302 patients and found true allergy to the parent group of carbomer to be rare with no confirmed relevant reactions.

Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.

Topically, glycerin does several things at once:

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Niacinamide is a multitasking form of vitamin B3 that strengthens the skin barrier, reduces pores and dark spots, regulates oil, and improves signs of aging.

And the best part? It's gentle and well-tolerated by most skin types, including sensitive and reactive skin.

You might have heard of "niacin flush", or the reddening of skin that causes itchiness. Niacinamide has not been found to cause this.

In very rare cases, some individuals may not be able to tolerate niacinamide at all or experience an allergic reaction to it.

If you are experiencing flaking, irritation, and dryness with this ingredient, be sure to double check all your products as this ingredient can be found in all categories of skincare.

When incorporating niacinamide into your routine, look out for concentration amounts. Typically, 5% niacinamide provides benefits such as fading dark spots. However, if you have sensitive skin, it is better to begin with a smaller concentration.

When you apply niacinamide to your skin, your body converts it into nicotinamide adenine dinucleotide (NAD). NAD is an essential coenzyme that is already found in your cells as "fuel" and powers countless biological processes.

In your skin, NAD helps repair cell damage, produce new healthy cells, support collagen production, strengthen the skin barrier, and fight environmental stressors (like UV and pollution).

Our natural NAD levels start to decline with age, leading to slower skin repair, visible aging, and a weaker skin barrier. By providing your skin niacinamide, you're recharging your skin's NAD levels. This leads to stronger, healthier, and younger looking skin.

Another name for vitamin B3 is nicotinamide. This vitamin is water-soluble and our bodies don't store it. We obtain Vitamin B3 from either food or skincare. Meat, fish, wheat, yeast, and leafy greens contain vitamin B3.

The type of niacinamide used in skincare is synthetically created.

Panthenol is a common ingredient that helps hydrate and soothe the skin. It is found naturally in our skin and hair.

There are two forms of panthenol: D and L.

D-panthenol is also known as dexpanthenol. Most cosmetics use dexpanthenol or a mixture of D and L-panthenol.

Panthenol is famous due to its ability to go deeper into the skin's layers. Using this ingredient has numerous pros (and no cons):

Like hyaluronic acid, panthenol is a humectant. Humectants are able to bind and hold large amounts of water to keep skin hydrated.

This ingredient works well for wound healing. It works by increasing tissue in the wound and helps close open wounds.

Once oxidized, panthenol converts to pantothenic acid. Panthothenic acid is found in all living cells.

This ingredient is also referred to as pro-vitamin B5.

Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.

In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.

Interestingly, the size of the molecule affects its behavior:

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.

You'll typically see concentrations between 0.1-2% for this ingredient.

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