Instytutum Anti-Wrinkle Brightening C-Erum Versus IMAGE skincare Vital C Hydrating Anti-Aging Serum

Instytutum Anti-Wrinkle Brightening C-Erum Versus IMAGE skincare Vital C Hydrating Anti-Aging Serum

This anti-aging serum is formulated around Ascorbic Acid and Niacinamide to soften the look of wrinkles and brighten dull-looking skin.

This hydrating serum is formulated around Aloe Barbadensis Leaf Juice and Magnesium Ascorbyl Phosphate to hydrate skin.

What's inside

Key Ingredients

Benefits

Concerns

Ingredients Side-by-side

Hyaluronic Acid

Tripeptide-5

Oleanolic Acid

Squalane

Ascorbic Acid 15%

Tetrahexyldecyl Ascorbate

Tocopherol

Niacinamide 3%

Water

Propylheptyl Caprylate

Glycerin

Pentylene Glycol

Dicaprylyl Ether

Butylene Glycol

Sucrose Polystearate

Undecane

Cetearyl Alcohol

Disodium Cetearyl Sulfosuccinate

Phenoxyethanol

Tridecane

Helianthus Annuus Seed Oil

Cetyl Palmitate

Alcohol

Xanthan Gum

Citric Acid

Disodium EDTA

Enantia Chlorantha Bark Extract

Ethylhexylglycerin

Glyceryl Citrate/Lactate/Linoleate/Oleate

Polyglyceryl-2 Oleate

Caprylic/Capric Triglyceride

Sodium Acetylated Hyaluronate

Sodium Hyaluronate

Sodium Hyaluronate Crosspolymer

Ascorbyl Palmitate

Hydrolyzed Sodium Hyaluronate

Palmitoyl Tripeptide-5

Dimethylmethoxy Chromanol

Hyaluronic Acid, Tripeptide-5, Oleanolic Acid, Squalane, Ascorbic Acid 15%, Tetrahexyldecyl Ascorbate, Tocopherol, Niacinamide 3%, Water, Propylheptyl Caprylate, Glycerin, Pentylene Glycol, Dicaprylyl Ether, Butylene Glycol, Sucrose Polystearate, Undecane, Cetearyl Alcohol, Disodium Cetearyl Sulfosuccinate, Phenoxyethanol, Tridecane, Helianthus Annuus Seed Oil, Cetyl Palmitate, Alcohol, Xanthan Gum, Citric Acid, Disodium EDTA, Enantia Chlorantha Bark Extract, Ethylhexylglycerin, Glyceryl Citrate/Lactate/Linoleate/Oleate, Polyglyceryl-2 Oleate, Caprylic/Capric Triglyceride, Sodium Acetylated Hyaluronate, Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer, Ascorbyl Palmitate, Hydrolyzed Sodium Hyaluronate, Palmitoyl Tripeptide-5, Dimethylmethoxy Chromanol

Aloe Barbadensis Leaf Juice

Citrus Aurantium Dulcis Oil

Limonene

C12-15 Alkyl Benzoate

Cetearyl Olivate

Sorbitan Olivate

Imperata Cylindrica Root Extract

Magnesium Ascorbyl Phosphate

PPG-12/Smdi Copolymer

Glyceryl Stearate

PEG-100 Stearate

Cetyl Alcohol

Dimethicone

Di-PPG-2 Myreth-10 Adipate

Stearic Acid

Ethylhexyl Methoxycinnamate

Panthenol

Prunus Amygdalus Dulcis Oil

Caprylyl Glycol

Tocopheryl Acetate

Glycine Soja Sterols

Linoleic Acid

Phospholipids

Simmondsia Chinensis Seed Oil

Squalene

Propylene Glycol

Glucosamine Hcl

Hexylene Glycol

Linoleamidopropyl Pg-Dimonium Chloride Phosphate

PEG-8

Pisum Sativum Extract

Citrus Nobilis Peel Oil

Dipotassium Glycyrrhizate

Phyllanthus Emblica Fruit Extract

Stearyl Glycyrrhetinate

Bambusa Vulgaris Leaf/Stem Extract

Magnesium Aluminum Silicate

Olea Europaea Leaf Extract

Eugenia Caryophyllus Leaf Oil

Yeast Polysaccharides

Glyceryl Polymethacrylate

Carbomer

Eugenol

Benzoic Acid

Camellia Sinensis Leaf Extract

Ascorbic Acid

Sodium Lactate

Polysorbate 20

Acrylates/C10-30 Alkyl Acrylate Crosspolymer

Spiraea Ulmaria Flower Extract

Taurine

Corallina Officinalis Extract

Vitis Vinifera Seed Extract

Centella Asiatica Flower/Leaf/Stem Extract

Centella Asiatica Extract

Potassium Sorbate

BHT

Acetyl Hexapeptide-8

Darutoside

Palmitoyl Pentapeptide-4

Arginine

Leucine

Lysine

Sodium Benzoate

Valine

Palmitoyl Tripeptide-1

Aloe Barbadensis Leaf Juice, Water, Glycerin, Citrus Aurantium Dulcis Oil, Caprylic/Capric Triglyceride, Limonene, C12-15 Alkyl Benzoate, Cetearyl Olivate, Sorbitan Olivate, Imperata Cylindrica Root Extract, Magnesium Ascorbyl Phosphate, PPG-12/Smdi Copolymer, Tetrahexyldecyl Ascorbate, Glyceryl Stearate, PEG-100 Stearate, Cetyl Alcohol, Dimethicone, Di-PPG-2 Myreth-10 Adipate, Stearic Acid, Phenoxyethanol, Ethylhexyl Methoxycinnamate, Panthenol, Prunus Amygdalus Dulcis Oil, Xanthan Gum, Caprylyl Glycol, Butylene Glycol, Tocopheryl Acetate, Glycine Soja Sterols, Linoleic Acid, Phospholipids, Simmondsia Chinensis Seed Oil, Squalene, Propylene Glycol, Ethylhexylglycerin, Glucosamine Hcl, Hexylene Glycol, Linoleamidopropyl Pg-Dimonium Chloride Phosphate, PEG-8, Pisum Sativum Extract, Citrus Nobilis Peel Oil, Dipotassium Glycyrrhizate, Phyllanthus Emblica Fruit Extract, Stearyl Glycyrrhetinate, Bambusa Vulgaris Leaf/Stem Extract, Tocopherol, Magnesium Aluminum Silicate, Olea Europaea Leaf Extract, Disodium EDTA, Eugenia Caryophyllus Leaf Oil, Yeast Polysaccharides, Sodium Hyaluronate, Glyceryl Polymethacrylate, Carbomer, Eugenol, Ascorbyl Palmitate, Citric Acid, Benzoic Acid, Camellia Sinensis Leaf Extract, Ascorbic Acid, Sodium Lactate, Polysorbate 20, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Spiraea Ulmaria Flower Extract, Taurine, Corallina Officinalis Extract, Vitis Vinifera Seed Extract, Centella Asiatica Flower/Leaf/Stem Extract, Centella Asiatica Extract, Potassium Sorbate, BHT, Acetyl Hexapeptide-8, Darutoside, Palmitoyl Pentapeptide-4, Arginine, Leucine, Lysine, Sodium Benzoate, Valine, Palmitoyl Tripeptide-1

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Alternatives

Ingredients Explained

These ingredients are found in both products.

Ingredients higher up in an ingredient list are typically present in a larger amount.

Ascorbic Acid is is pure Vitamin C and is the biologically active form used directly by skin.

Not only is vitamin C great for your overall health and immune system, but it also has plenty of benefits for your skin. It is best supported by academic literature for:

Topical vitamin C has been shown to help neutralize oxidative stress from UV and pollution, helping to improve photoaging and hyperpigmentation when used consistently.

One clinical study found that using 5% topical vitamin C for six months improved signs of photodamaged skin, both on the surface and in the deeper structural layers of the skin.

While vitamin C doesn’t replace sunscreen, studies show it can boost photoprotection when combined with Vitamin E and ferulic acid. These two ingredients help improve stability and protective effects.

The big downside of this ingredient is formulation difficulty. Vitamin C is prone to oxidation and doesn't penetrate the skin unless formulated correctly. Research found that vitamin C absorbs into the skin best at a low pH (< 3.5) with about 20% being the upper limit for effective absorption.

Skin levels can saturate after repeated application; this means your skin won’t keep absorbing more once it’s full of vitamin C. This is why more isn’t always better with vitamin C and why very high concentrations don’t necessarily give extra benefits.

Ascorbic acid generally works well with many skincare ingredients but can be irritating when combined with other active ingredients. Strong oxidizing acne treatments like benzoyl peroxide can reduce the effectiveness of vitamin C if they are used at the same time; they are often recommended for use at different times of day.

Read more about other types of Vitamin C:

Foods rich with vitamin C include oranges, strawberries, broccoli, bell peppers, and more. When consuming Vitamin C, your skin receives a portion of the nutrients.

Ascorbyl Palmitate is a fat-soluble form of vitamin C (Ascorbic Acid) made by combining it with palmitic acid.

It is able to blend easily into creams and oil-based formulas because it dissolves in oils rather than water.

As you may know, regular vitamin C is notorious for breaking down when exposed to sunlight and air. Ascorbyl Palmitate is more stable and degrades at a slower rate.

Research on whether it converts efficiently into active vitamin C once it's applied on your skin is still limited.

Some in-vitro studies suggest it may support collagen production, but it is not considered one of the stronger vitamin C derivatives, like:

Due to the palmitic acid base, this ingredient may not be fungal acne safe. Comedogenic studies have also shown this ingredient to have a rating of 2.

It's also worth keeping in mind that comedogenic and irritancy ratings are tested on individual ingredients, not finished formulas. The final product's formulation, concentration, and other ingredients all play a role in how something actually behaves on your skin.

Butylene Glycol (or BG) is used within cosmetic products for a few different reasons:

Overall, Butylene Glycol is a safe and well-rounded ingredient that works well with other ingredients.

Though this ingredient works well with most skin types, some people with sensitive skin may experience a reaction such as allergic rashes, closed comedones, or itchiness.

Caprylic/Capric Triglyceride (aka MCT Oil) is a lightweight emollient, solvent, and texture enhancer. It is considered a skin-softener by helping to prevent moisture loss.

Though it behaves like an oil, it is not technically one due to its chemical composition. One perk of this ingredient is that it is very stable, resistant to oxidation, and unlikely to go rancid.

In practice, that translates to a long shelf life and a consistently elegant skin feel.

While there is an assumption Caprylic Triglyceride can clog pores due to it being derived from coconut oil, there is no research supporting this. Just patch test if you have concerns.

Fractionated coconut oil and MCT Oil are both listed as Caprylic/Capric Triglyceride according to INCI. This is because INCI names are based on the ingredient’s final chemical composition and not its marketing name or source.

This ingredient is treated as the gold standard fungal acne safe oil. Even though it is coconut derived, the problematic lauric acid is stripped out.

This leaves just caprylic (C8) and capric (C10) acid. These chain lengths actually trend antifungal; a 2020 study found caprylic acid was enough to disrupt Malassezia furfur cell membrane, with a caprylic acid derivative damaging membrane structures at concentrations as low as 0.2%.

Citric Acid is an alpha hydroxy acid (AHA) naturally found in citrus fruits like oranges, lemons, and limes.

Like other AHAs, citric acid can exfoliate skin by breaking down the bonds that hold dead skin cells together. This helps reveal smoother and brighter skin underneath.

However, this exfoliating effect only happens at high concentrations (20%) which can be hard to find in cosmetic products.

Due to this, citric acid is usually included in small amounts as a pH adjuster. This helps keep products slightly more acidic and compatible with skin's natural pH.

In skincare formulas, citric acid can:

While it can provide some skin benefits, research shows lactic acid and glycolic acid are generally more effective and less irritating exfoliants.

Most citric acid used in skincare today is made by fermenting sugars (usually from molasses). This synthetic version is identical to the natural citrus form but easier to stabilize and use in formulations.

Rosacea skin has a lower threshold for acids generally, with 62.5% of rosacea subjects in one study reacting to lactic acid in a sting test. This is why we mark citric acid as a potential rosacea trigger.

However, this ingredient shows up as a pH adjuster or chelator at roughly 0.1-1% in many products. These low levels are unlikely to be an issue for rosacea skin and becomes a potential trigger at exfoliating concentrations (20%). Because everybody's skin is unique, we recommend a patch test if you are unsure.

Disodium EDTA is a chelating agent. It grabs onto and deactivates metal ions that sneak into your products from water, packaging, or air.

This ingredient mainly works behind the scenes and helps with:

On top of that, this ingredient can counteract the effects of hard water by binding to the minerals in it.

One thing worth knowing is that Disodium EDTA has been shown to be a mild penetration enhancer. It can help other ingredients absorb into skin more effectively which can be a double-edged sword (great for actives, but can also make the active too strong if you have sensitive skin).

Clinical patch testing showed no significant skin irritation at typical use concentrations and minimal dermal absorption.

You'll most likely see this ingredient near the end of an ingredient list. It's typically found in concentrations less than 1%.

Ethylhexylglycerin is created from glycerin. It is a multitasker ingredient that:

The CIR Expert Panel found minimal skin absorption or sensitization of any kind in a safety assessment. Though this ingredient is considered well-tolerated, a small number of cases of allergic dermatitis have been published since 2002. Just be sure to patch test if you are unsure.

Industry-reported use ranges from 8% in rinse-off products and 2% in leave-on formulations.

Glycerin (or glycerol) is a compound naturally found in your skin. It's a powerhouse humectant that pulls water into the stratum corneum.

Topically, glycerin does several things at once:

Your skin makes glycerin on its own (mostly from sebaceous oil breakdown) and shuttles it to your outermost layer of skin, or your epidermis, via aquaporin-3.

Aquaporin-3 is a transporter that is essential for normal skin hydration, elasticity, and repair. Interestingly, mice lacking in AQP3 have dry and less elastic skin that can be fully corrected with glycerin.

This ingredient is non-irritating, plays well with almost every ingredient, and works across all skin types. Typical use is anywhere between 3-10% but can go up to 79% in some leave-on products.

Just know very high concentrations (>40%) can feel tacky in low humidity.

Glycerin is the name for this ingredient in American English. British English uses Glycerol/Glycerine.

Phenoxyethanol is one of the most widely used preservatives in skincare (and for good reason!).

It has a large spectrum of antimicrobial activity and especially effective bacteria, yeast, and mold while only having a weak effect on your skin's natural microbiome.

On a cellular level, it disrupts the cell membranes of microbes by poking holes that make the cell leak. This shuts down the chemical reactions the microbe needs to make energy so it can no longer survive.

Another perk of this ingredient is that it stays functional across a wide pH range (3-10).

You'll often see it paired with boosters like Ethylhexylglycerin; one study showed that a 1:9 ratio of Ethylhexylglycerin to Phenoxyethanol damages bacterial membranes as effectively as doubling the Phenoxyethanol concentration on its own.

Typical use concentrations range from 0.3-1% depending on the formula, and this ingredient is capped at 1% int the EU.

Safety-wise, the fear mongering does not hold up to the evidence. The EU's Scientific Committee on Consumer Safety and FDA consider it safe as a preservative at up to 1%, including for children of all ages.

Adverse systemic effects only showed up in animal studies at exposures roughly 200x higher than what people get from cosmetics. And despite its very widespread use, this ingredient is a rare sensitizer and allergic reactions are uncommon.

Sodium Hyaluronate is the salt form of hyaluronic acid. It is a long sugar chain that is naturally found in your skin, joints, and connective tissue that maintains hydration and elasticity.

In skincare, it works as a humectant. It pulls water from the environment and deeper layers of skin and binds it to the surface.

Interestingly, the size of the molecule affects its behavior:

Some clinical evidence links low molecular weight versions to improved wrinkle depth, elasticity, anti-inflammatory effects, and barrier repair.

Many serums use a blend of both weights so you can get surface hydration plus longer-lasting and deeper effects.

You'll typically see concentrations between 0.1-2% for this ingredient.

Tetrahexyldecyl Ascorbate (THD) is a stable and oil-soluble form of Vitamin C.

THD is special in that it has the ability to travel deeper into skin than traditional ascorbic acid while maintaining the same skin benefits (double win!).

Because it’s oil-soluble, THD dives deep into your skin’s fatty layers (think ceramides and cholesterol) to fight off the kind of free radicals that mess with your skin barrier. This makes it a great pair with water-based vitamin C (ascorbic acid) that mainly works on the surface.

Even at just 0.1%, THD is already showing great antioxidant activity. When used up to 2%, it helps keep your skin happy and calm, especially when it’s stressed from pollution or sun.

Want to fade dark spots or tackle hyperpigmentation? You’ll want 5% or more. Pairing it with brightening buddies like niacinamide or licorice root gives even better results. One study even used 30% THD with other brighteners and saw real results on stubborn discoloration, even in melasma-prone skin.

A note on THD: It’s has a slightly silky, oily texture and usually shows up colorless or pale yellow (though the exact shade can vary by supplier).

While you can sneak it into water-based formulas, it really shines when paired with silicones or oils, which help your skin soak it up better.

THD is pretty stable, but it’s still vulnerable to degradation like ascorbic acid. Too much light or heat (above 113°F / 45°C) can break it down over time. Go for dark and opaque packaging that keeps it safe and shady!

Tocopherol is a fat-soluble antioxidant known as Vitamin E.

You'll find this ingredient in the vast majority of skincare (for good reason). It works to neutralize free radicals, or unstable molecules generated by UV exposure, pollution, and other environmental stressors, before they can cause oxidative damage to your skin cells.

Topically applied tocopherol has been shown to protect against UV damage by ramping up the skin's own natural defense enzymes.

It also acts as a skin conditioning agent; some studies show that regular topical use can improve the skin's water-binding capacity over 2-4 weeks.

This ingredient is especially loved for being a team player. When combined with Vitamin C, the photoprotective effect of both ingredients roughly doubles and the combo also helps reduce UV-induced DNA damage.

This ingredient has some brightening potential but it's more of a prevention ingredient than spot-fader. Cell studies show it can slow down melanin production but it's worth noting that it's not the most powerful brightener out there.

In formulations, it also serves as a stabilizer that helps protect other oxidation-prone ingredients from degrading.

Concentrations usually range from 0.1-1% in most leave-on products.

Water. It's the most common cosmetic ingredient of all. You'll usually see it at the top of ingredient lists, meaning that it makes up the largest part of the product.

So why is it so popular? Water most often acts as a solvent - this means that it helps dissolve other ingredients into the formulation.

You'll also recognize water as that liquid we all need to stay alive. If you see this, drink a glass of water. Remember to stay hydrated!

Xanthan gum is used as a stabilizer and thickener within cosmetic products. It helps give products a sticky, thick feeling - preventing them from being too runny.

On the technical side of things, xanthan gum is a polysaccharide - a combination consisting of multiple sugar molecules bonded together.

Xanthan gum is a pretty common and great ingredient. It is a natural, non-toxic, non-irritating ingredient that is also commonly used in food products.

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